Roles: Head Designer | Creative Consultant
One of the published design installation guide.
Overview
USG Boral is a well-known brand that sells construction materials. They were a retainer client for Dot Creative Design. As the head designer, I completed several printed and digital design projects, such as design installation and guides, EDM design, flyers design and many more.
The client had a projection for a year during their contract with Dot Creative Design. Before I started the design, I had to study all of their products and brand guidelines. I went through multiple sessions with their Plant Manager in China to understand more about the products and the installation to communicate it in visual forms.
Besides producing designs for them, I provided consultation to better communicate their product visually inside the guides and manuals. There's also multiple photo retouch and scenes I created for them.
A flyer was created to promote one of their products.
Another flyer to promote their drywall product.
An exhibition booth design.
Copyright: USG Boral Malaysia // Dot Creative Design Sdn Bhd
