Roles: User Experience Researcher ​​​​​​​|​​​​​​​ User Interface Designer
Overview
Priyaa Simmi is the winner of Mrs Malaysia 2019/2020 and a social media influencer. She owned multiple businesses and have her philanthropy projects. In this project I was commissioned to collaborate with her website developer by providing assistance in UIUX.

Design Process
• Brief and Research
After I sit down with the client and was given the brief, I strategized the website content and built the content hierarchy based on her objectives and goals for the website. I conducted a research to review other influencer's website design and found not many have their own personal website.

One of the challenges I faced was on how to communicate the work done by Priyaa as social media influencer and advertise her rate cards so that potential clients can directly book an appointment with her without having to go through a hassle of contacting her management team.
• Visual Sitemap
I work on copywriting, information architecture and other small details to further enhance the user experience. We did multiple iterations at this stage. Based on the information gathered, I started to design the website layout.

• Design Stage
After completing the design based on the sequence we agreed upon, I sent it to the client and developer for feedback. We finished developing the whole layout in a month.

• Final Handoff
I sent my Figma file to the developer and currently the project is put on hold to give more focus on EcoQueen ventures which is one of Priyaa Simmi's business. 
Copyright: PriyaaSimmi

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