Roles: Motion Designer | Problem-solver | Expert Code Googler
Overview
These HTML5 ads were created for Google Ads for Prominence Limited to generate leads on potential clients across New Zealand, Australia and the United Kingdom.
These HTML5 ads were created for Google Ads for Prominence Limited to generate leads on potential clients across New Zealand, Australia and the United Kingdom.
Design Process
• Brief and Research
Another designer first created the design. However, the designer has problems converting the sets of images to motion graphics. The graphics needed to be able to be used on the Google Ads platform.
Another designer first created the design. However, the designer has problems converting the sets of images to motion graphics. The graphics needed to be able to be used on the Google Ads platform.
• Design Stage
My task was to figure out how to create the ads in the lowest kilobytes possible. To achieve the goal, I used Adobe Animate and converted the motion graphics into HTML5 files.
My task was to figure out how to create the ads in the lowest kilobytes possible. To achieve the goal, I used Adobe Animate and converted the motion graphics into HTML5 files.
Then I faced another challenge. I have to figure out the code that will allow the ads to run on the Google Ads platform. After hours of Googling, I found the code and handover the file to the Digital Marketer to run the ads.
• Impact
The ads run for a few months. Prominence Limited generated many leads and resulted in them onboarding many new clients despite the Covid-19 pandemic.
Copyright: Prominence Limited
